Our Quality & Pricing Philosophy

Why a Soonaboosh Piece is Worth It

We know you have a world of choices, and we're so grateful you're considering ours. We believe in being completely transparent about the value and craftsmanship that goes into every item we create. Our goal isn't to be the cheapest; it's to offer the most meaningful, high-quality pieces that you'll love and wear with pride for years to come.

Here’s a look at what goes into every Soonaboosh product:

1. It All Starts with Original Art

Before it's a t-shirt or a mug, it's a story. Every design in our store is an original piece of artwork, thoughtfully created to celebrate our culture with a modern, stylish twist. You're not just buying a product with a generic graphic; you're investing in a unique piece of wearable art that is born from a real story and a deep love for our shared heritage.


2. We're Picky About Our Products

A beautiful design deserves a beautiful canvas. We've spent countless hours sourcing high-quality products that feel as good as they look.

  • Our Apparel: We want you to love the fit and feel of your clothes. Our t-shirts and hoodies are chosen for their softness and durability. We offer two main tiers: our comfortable and classic Signature Cotton, and our ultra-soft Conscious Organic Cotton, which is grown without harmful pesticides, making it gentle on your skin and kinder to the planet.

  • Our Home Goods: The feeling of quality extends to our home collection. Our mugs are sturdy, durable ceramic, perfect for your morning shai. Our candles are hand-poured in small batches using clean-burning soy wax and sophisticated, phthalate-free fragrances to create a beautiful, tranquil ambiance in your space.


3. How It's Made Matters

To be as sustainable and responsible as possible, we use a made-on-demand production model.

This means that your item is printed, prepared, and packed only after you place your order. This approach has two huge benefits:

  1. A Better Product for You: You receive a fresh, vibrant print made just for you, not something that's been sitting in a warehouse.

  2. A Better Process for the Planet: We completely eliminate the wasteful overproduction that is so common in the fashion industry. We only create what is wanted.


Our Promise on Price

So when you see the price on a Soonaboosh item, you're seeing the honest cost of a product made with care and intention. You are supporting:

  • Original, meaningful art.

  • A premium, comfortable, and durable product.

  • A sustainable, made-on-demand production process.

Thank you for believing in our vision and for investing in quality pieces that tell a story.